Sunday, February 27, 2011

Making Memories

The article that we read mentioned that many advertisers were trying to promote items that create memories. This advertisement is promoting family game night. The advertisers are saying that by buying clue, and other board games like it, many memories will be made. This commercial shows a picture perfect family, and makes the viewer think that they are this close because they bought this game and started a game night. The parents, kids, and even teenagers are excited about "Wednesday." Will most families really have a game night every week like this family does? Probably not. If other families are anything like mine they will do a game night for about two or three weeks, and after that everyone will be too busy. But, the commercial is hopeful and makes it seem like family game nights can make everyone's life better, and that is exactly what people want to see during a recession.

1 comment:

  1. Even if we don't have family game night, we probably want to--to reinvent the family time we've somehow lost. I wonder how many people purchase a board game with this in mind--even if it sits collecting dust.

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